eToro extends strategic alliance with football club SK Slavia Prague for the fourth consecutive year.
In a move that strengthens its presence in European sports, trading platform eToro has renewed its sponsorship agreement with Czech football club SK Slavia Prague for the upcoming 2024/25 season. This strategic partnership, which marks eToro's only front-of-shirt sponsorship in Europe, has been extended for another two years, making it the company's most significant sports investment globally.
Nir Szmulewicz, Chief Marketing Officer at eToro, expressed pride in the partnership, stating, "We are thrilled to be affiliated with SK Slavia Prague. Our collaboration has resulted in shared achievements, and we wish the team every success in the next season."
SK Slavia Praha, who recently reached the last 16 of the UEFA Europa League for the current season and finished second in the Czech League, looks forward to a more successful season with eToro's ongoing support. Martin Riha, CEO and Vice-Chairman of SK Slavia Praha, expressed pleasure at the continuation of the partnership, stating, "We consider it an honor to collaborate with eToro."
Through this partnership, eToro's branding will continue to be prominently featured on various platforms, including players' uniforms, LED boards, social media, fan forums, and pitch-side banners. The partnership reinforces eToro's standing as a top sports sponsor in Europe, joining the ranks of other leading sports leagues in eToro's sponsorship portfolio.
eToro has made significant investments in sports sponsorships across Europe and globally. In addition to SK Slavia Prague, eToro has partnered with Dutch football club AZ Alkmaar, though specific details about the partnership's duration and scope are not provided. The company is known for its global reach and has likely expanded its sponsorship portfolio to other regions, investing $10.7 million in sports sponsorships in the 2024-25 period.
As eToro continues to grow and expand, it is clear that sports sponsorships will remain a key part of its strategy. eToro will be cheering SK Slavia Prague on in the next season and looks forward to more shared achievements with the team.
SK Slavia Praha aims to achieve even more success in European leagues, as eToro's sponsorship continues to boost its presence. In the upcoming 2024/25 season, the Czech football club could potentially compete in prestigious tournaments like the Champions League, with eToro's support behind them.
