Enhanced supervision of the media, supported by the Danish authorities
In a significant move towards media regulation, Denmark has proposed the introduction of a media ombudsman to oversee the media sector and address issues related to media responsibility. The recommendations for this media ombudsman were made by a panel appointed by the Culture Ministry and published on the Culture Ministry's website in January this year.
The media ombudsman, once established, will be an independent, public entity with the power to exercise oversight in the media sector. This includes the authority to determine if new media actors like influencers or bloggers have breached good conduct practices and order corrections. However, no specific examples of inappropriate conduct were given by the panel.
One of the key roles of the media ombudsman will be to address issues related to media responsibility. If a person's reputation or personal integrity is unlawfully attacked through the media or by social media influencers, the ombudsman will have the power to pursue cases. The ombudsman will also have the ability to bring cases against media entities acting inappropriately before Denmark's Press Council (Pressenævnet).
The media ombudsman's decisions may lead to the initiation of criminal proceedings against media entities if they break certain types of law, such as harassment or defamation. The ombudsman will also have the ability to initiate criminal proceedings if it is found that a media entity has breached good press conduct.
It's important to note that the search results did not provide specific details about a proposed media oversight regulation in Denmark, including the roles and responsibilities of the media ombudsman or the exact types of conduct they are empowered to address. However, Denmark has introduced legislative initiatives addressing AI-generated content and synthetic media misuse. In late July 2025, Denmark proposed a draft law to regulate "deepfake" content, giving individuals legal control over the use of their face, voice, and body in AI-generated media.
In conclusion, while Denmark is moving towards establishing a media ombudsman to oversee the media sector and address good conduct practices, more detailed information on the media ombudsman's specific roles and responsibilities may require consulting official Danish government legislative proposals or media authority announcements beyond the available search results. Denmark's Culture Minister Jakob Engel-Schmidt supports the introduction of a special ombudsman for media producers and content makers, highlighting the importance of media regulation in the digital age.
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