Empire State Building Illuminated in Vibrant Blue in Honor of LE SSERAFIM's Support for Make-A-Wish Foundation
In a remarkable display of global influence and charitable commitment, the K-Pop girl group LE SSERAFIM lit up the iconic Empire State Building in "fearless blue" on September 10, 2025. The event, which was part of the group's world tour in the USA, marked a significant milestone in their journey to international stardom.
The "fearless blue" colour, representing the highest temperature of a burning star, symbolises passion, independence, strength, hope, and dreams. This choice of colour was made to celebrate LE SSERAFIM's fourth mini-album, CRAZY. Susanne J. Lieu, Senior Vice President, Chief Counsel Real Estate for Empire State Realty Trust, expressed her excitement about the event, stating that the lights would shine in light blue to celebrate the brand-new album.
The lighting of the Empire State Building was not just a promotional event, but a symbol of hope and generosity. LE SSERAFIM partnered with the Make-A-Wish Foundation, a non-profit organisation that grants wishes to children with critical illnesses. This collaboration added a meaningful humanitarian dimension to the event, highlighting the group's commitment to social causes.
Yunjin, a member of LE SSERAFIM, expressed her gratitude to the group's fanbase, FEARNOT, for their unwavering support. She cited their role in helping LE SSERAFIM achieve unimaginable things, including charting on the Billboard Hot 100 with their fourth mini-album CRAZY. Yunjin also expressed that the colour's meaning aligns with the collaboration with the Make-A-Wish Foundation.
The event took a personal turn when LE SSERAFIM joined together to grant a wish for their super fan, Grace, a young girl from Ohio suffering from an autoimmune disorder. Grace, who was present at the event, posed next to her favourite idols and donned a rockstar look that fit in perfectly with the K-pop group. Yunjin expressed her hope that the "fearless blue" Empire State Building would signify something special, a dream, an overcome fear, or a silent wish to everyone.
Phil Lussier, the CEO of Make-A-Wish Metro New York and Western New York, thanked LE SSERAFIM and their company HYBE for giving Grace an opportunity unlike any other. The lighting of the Empire State Building in "fearless blue" underscores LE SSERAFIM's global prominence and their dedication to charitable efforts through their partnership with Make-A-Wish, blending cultural influence with impactful social contribution.
The "fearless blue" illumination of the Empire State Building, a symbol of global prominence for LE SSERAFIM, not only serves as a promotional event for their fourth mini-album, CRAZY, but also signals their entrance into the realm of real estate entertainment, marking a unique collaboration with celebrities and pop-culture icons, and their dedication to social causes like the Make-A-Wish Foundation, adding a captivating blend of humanitarian dimensions to their growing influence in the entertainment industry.
The lighting event, powered by the dreams and support of their fanbase, FEARNOT, and marking their successful charting on the Billboard Hot 100, also happened to grant a special wish for Grace, a young fan battling an autoimmune disorder, bringing together the worlds of K-pop, entertainment, and charitable giving, showcasing the band's commitment to real estate, pop-culture, and humanitarian causes.