Dortmund's Borussia is countering AfD's activities
In the world of football and politics, Borussia Dortmund has taken a firm stance against the Alternative für Deutschland (AfD) party in North Rhine-Westphalia. The Bundesliga club has launched legal action against the AfD district association Dortmund for using the club’s logo without permission in their election campaign.
The controversy began with the AfD district association Dortmund using a sticker with the inscription "Black and Yellow in Football - Blue on Sunday." The phrase is a clear reference to Borussia Dortmund’s colours and the communal elections in North Rhine-Westphalia scheduled for September 14. The club views this as an attempt to establish a link between the club and a political stance, implying that a football fan of the BVB would or should simultaneously vote for the AfD.
Borussia Dortmund has made it clear that they are opposing the AfD district association Dortmund’s use of their brand in their election campaign. The club does not want to give the impression that they support the AfD’s political stance, as it contradicts the values of the club. The legal action signifies a firm stance against the infringement connected to the election campaign.
The club’s decision to take legal action was reported by the "Ruhr Nachrichten" in August 2025. No detailed statements from Borussia Dortmund were provided, but the legal action underscores the club’s intent to distance itself from the AfD and protect its image from affiliation with political messaging it does not endorse.
Meanwhile, on the football field, Borussia Dortmund secured a 3-2 victory over OSC Lille. The first half was dominated by Dortmund, with goals scored by Pascal Groß (13') and Serhou Guirassy (41', penalty). The second half became tougher after many substitutions, but Karim Adeyemi sealed the win with a goal at the 68th minute.
This incident marks a significant step for Borussia Dortmund, as they continue to assert their position against the unauthorized use of their brand in political contexts. The club's actions serve as a reminder that sports and politics can sometimes intertwine, but it's essential for clubs to protect their identity and values.
The community policy of Borussia Dortmund explicitly prohibits the use of their brand in political campaigns, such as the one launched by the AfD district association Dortmund during the September 14 communal elections in North Rhine-Westphalia, due to their political stance contradicting the club's values. The club's employment policy and commitment to vocational training extend beyond the football field, as they demand respect for their brand and its association with only endorsed messaging.
On the flip side, sports news headlines have also been buzzing about Borussia Dortmund's impressive 3-2 victory over OSC Lille, showcasing their skills and determination on the football field, a testament to their dedication in their sport and vocational training programs. General-news outlets have reported the club's firm stance against politics, with the "Ruhr Nachrichten" announcing the legal action taken against the AfD district association Dortmund in August 2025 for unauthorized use of the club’s logo.
