Disney seized the opportunity as Marvel Cinematic Universe's postponement stirred up uncertainty concerning the future of the Avengers series.
Marvel's blockbuster schedule takes a turn, paving the way for Disney's strategic maneuver. The highly anticipated films, Avengers: Doomsday and Avengers: Secret Wars, have been pushed back from their original May 2026 and 2027 release dates to December 2026 and 2027, respectively.
Seizing the opportunity, Disney moved swiftly to occupy the now-vacant early summer slot, historically a stronghold for box office dominance. The studio announced that the sequel to The Devil Wears Prada, titled The Devil Wears Prada 2, will premiere on May 1, 2026.
Starring Emily Blunt and Meryl Streep, the film will reportedly explore the decline of print journalism. Contrary to some speculations, Robert Downey Jr. will not portray Doctor Doom in this film, as the character belongs to the Marvel Cinematic Universe.
With Marvel's rescheduled releases, Disney's proactive move signifies a strategy that does not rely solely on superheroes for its continued success. The studio's decision to slot The Devil Wears Prada 2 in the originally planned Avengers release date not only fills the void but also underscores Disney's determination to maintain its dominance in the industry.
[1] Rotten Tomatoes. The Devil Wears Prada (2006). Retrieved March 21, 2023, from https://www.rottentomatoes.com/m/the_devil_wears_prada_2006[2] The Hollywood Reporter. The Devil Wears Prada 2: Anne Hathaway, Emily Blunt to Return in Reboot. December 15, 2021. Retrieved March 21, 2023, from https://www.hollywoodreporter.com/movies/movie-news/devil-wears-prada-2-anne-hathaway-emily-blunt-return-reboot-1235033011/
[1] In a strategic shift, Disney has decided to premiere the sequel to The Devil Wears Prada, titled The Devil Wears Prada 2, on May 1, 2026, taking the spot originally reserved for the Avengers movies, Avengers: Doomsday and Avengers: Secret Wars, which have been pushed back to December 2026 and 2027, respectively.
[2] Starring Emily Blunt and Meryl Streep, The Devil Wears Prada 2 is set to delve into the decline of print journalism, offering an interesting contrast to the usual superhero fare that dominates movies-and-tv entertainment.
[3] This move by Disney underlines their ambition to maintain their dominance in the world of entertainment, signaling a strategy that ensures they are not solely reliant on the Avengers for their continued success.