Director Tejas Deoskar expresses disappointment over modest theater earnings of Ground Zero: Aimed to create a cinematic portrayal of true-to-life events...
Director Tejas Deoskar, fresh off the release of his latest film, Ground Zero, shares his raw emotions about the movie's response and standing up to the industry.
Deoskar confesses he felt like getting clobbered when he heard about the Pahalgam terror attack, given his latest film's location. Scary stuff! The film had screened in Srinagar only three days before the incident, leaving him shaken to the core.
Fears of how this might impact the movie's performance? Not even a second thought, according to Deoskar. His focus was on taking care of the team and not letting the scary news numb his spirit.
Star-studded by Emraan Hashmi, Ground Zero revolves around Border Security Force officer Narendra Nath Dhar Dubey, masterminding an operation to nab Ghazi Baba, the brainiac behind the 2001 Parliament attacks.
Despite the film's theme, it opened to a melange of reviews and a lukewarm box-office reaction, gathering around ₹1 crore on opening day. But the director views these critiques not as negatives, but as unbiased audience opinions. Extremely encouraging words of praise pouring in from strangers is where he finds his confidence.
Negative comments like "The film lacks spice and heroism"? Deoskar grins, telling us he finds these words as compliments because he's remained true to the subject, aiming for realism instead of making a Hollywood-style movie.
Did the film's release compete with heavy-hitters like Kesari 2, Raid 2, and the re-release of Andaz Apna Apna (1994) affect its performance? Deoskar shakes his head. He insists that the business is a tough one, with films releasing on every Friday, some thriving while others not. The important thing is to release a good movie and give it your all.
He also points out the changing landscape of entertainment, with audiences enjoying the convenience of OTT platforms, causing preference shifts and assumptions to change. These factors could have influenced Ground Zero's box-office performance.
But Deoskar won't let it get him down, insisting he won't lose sleep over the film not hitting its target audience numbers. As long as he's made a good film, that's all that matters.
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Despite the mixed reviews and heavy-hitters competing on the big screen, Deoskar remains unfazed, his focus on creating a realistic portrayal, as he humorously welcomes comments like "The film lacks spice and heroism" as compliments. Meanwhile, he embraces the changing landscape of entertainment, acknowledging how OTT platforms might have impacted Ground Zero's box-office performance. Yet, he continues to champion his vision, insisting that he won't be troubled if the film doesn't reach its target audience numbers, as long as he's made a good movie. Amidst Bollywood, cricket, movies-and-tv, and entertainment, this confidence shines through.