Digital Viewership Soars During Tumultuous Fifth Test Between India and England
The Test series between India and England, played out on the digital screens of JioHotstar, has left a lasting impact on cricket fans worldwide. The captivating matches have broken records for digital viewership and audience engagement, drawing in over 170 million people to witness the thrilling encounters.
The series, which ended in a 2-2 draw, saw several memorable moments that will be etched in the annals of cricket history. One such moment was the record-breaking batting performance by Shubman Gill in the second Test, leading India to a strong position.
The fifth day of the fifth Test at the Oval was the site of an improbable six-run victory for India, now a record for the narrowest Test win in Indian cricket. This dramatic win was preceded by a thrilling match at the Lord's, where Ben Stokes overshadowed Ravindra Jadeja in a battle of two of the best all-rounders of this generation.
The peak concurrency of 13 million on JioHotstar for the fifth Test was a number never touched before in the history of the traditional format. This figure surpassed the previous record set during India’s 2024/25 tour of Australia at the Melbourne Cricket Ground (MCG), where a crowd of 74,362 spectators attended the red-ball Test match, setting a new record for a fifth-day attendance for a Test match in Australia.
Each Test match of the series went down to the wire, with Mohammed Siraj's fifer in the final match helping India draw the series. The series as a whole is considered one of the best of all time, with a total of 65 billion minutes of watch time clocked on JioHotstar.
The first Test of the series was won by England, but the drama and excitement continued throughout the series, making it a must-watch for cricket enthusiasts worldwide. The Test series between India and England on JioHotstar has undoubtedly set a new standard for digital cricket viewing and engagement.
Sports enthusiasts worldwide were captivated by the record-breaking digital viewership and audience engagement during the Test series between India and England on JioHotstar. This historic series, marked by several memorable moments and nail-biting finishes, is being hailed as one of the best in cricket history, with a total of 65 billion minutes of watch time.
