Cryptocurrency News: Sports Sector's Crypto Engagement
Unleashing the Future of Sports and CryptoLet's take a gander at the latest scoop from the intersecting worlds of sports and cryptocurrency! Here's a rundown of the exciting developments on the horizon.
The Sporty Side of Crypto
Halloween Magic: Deadfellaz and DraftKings Join Forces for NFL Player NFTs
In a move that's sure to spark excitement among fantasy football enthusiasts, Deadfellaz and DraftKings have concocted a spook-tacular collaboration. The partnership will unveil a limited collection of NFTs featuring IP from Deadfellaz and transforming 13 professional NFL players into digital artwork.
Starting October 25, collectible cards representing these player NFTs will become available. Players can then utilize these NFTs in DraftKings' Reignmakers Football games, with a potential prize pool of up to $1M for competitive athletes.Expected participants include top talents such as Jalen Hurts, Matthew Stafford, Kyler Murray, and Alvin Kamara. The deal is facilitated by DraftKings' partnership with the NFLPA and OneTeam.
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Mercury Raises $7.5M: A Bright Future for College Sports NIL Platform
College sports and fan experiences platform Mercury has recently signed over 70 student-athletes from the University of Kentucky, signaling ambitions for rapid expansion. The NFT-centric platform currently operates across four universities and has secured $7.5M in funding through a seed round led by Multicoin Capital.
Mercury aims to widen their reach, bolster their team, and expand their roster of NIL-approved athletes in the U.S. Their primary focus is creating exclusive NFT-gated content and experiences for college athletes.
Mercury is joining an ever-growing list of platforms seeking to capitalize on the NIL space via NFTs or blockchain engagement, including Ocavu and VerifiedInk, to name a few.
NBA Fantasy Goes Beta with Sorare
Imbibing the NBA's unique flair, Sorare has launched their long-awaited beta product for the NBA fantasy platform as the basketball season kicks off. The partnership with the NBA and NBAPA is still relatively new, debuting less than two months ago, but it's already making waves. Sorare's foray into U.S.-based sports widens their sphere of influence that already includes European soccer and the MLB.
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Although details are still scarce, it's believed that both DraftKings and Deadfellaz engage in NFT-related activities. If a partnership indeed exists, it may likely involve joint efforts in creating and promoting NFTs tied to NFL players across various platforms for a more immersive and engaging experience. For exact specifics, you're encouraged to check recent announcements or press releases from either DraftKings or Deadfellaz to keep abreast of the latest updates.
- The collaboration between Deadfellaz and DraftKings in 2025 promises to revolutionize fantasy football as they release a limited collection of NFTs, featuring digital artwork of 13 NFL players.
- These NFTs will be available from October 25 and can be utilized in DraftKings' Reignmakers Football games, offering a potential prize pool of up to $1M.
- Notable athletes expected to participate include Jalen Hurts, Matthew Stafford, Kyler Murray, and Alvin Kamara.
- Another NFT-centric platform, Mercury, has recently signed over 70 student-athletes from the University of Kentucky, aiming for rapid expansion.
- Sorare, a platform known for European soccer and MLB fantasy, has launched a beta product for the NBA fantasy platform, expanding their sphere of influence to U.S.-based sports.
- There are speculations about potential partnerships between DraftKings and Deadfellaz, involving joint efforts in creating and promoting NFTs linked to NFL players across various platforms.
