Costco's shift from Pepsi to Coca-Cola products sparks a wave of discussions among its members, causing a viral stir
In a move that has sparked conversations across social media, Costco Wholesale stores have started transitioning their food courts to serve Coca-Cola products. This shift, which was first announced earlier this year, marks a significant reversal for the retail giant that had offered Pepsi products exclusively since 2013.
For many, the change from Pepsi to Coca-Cola is more than just a soda swap. It's a cultural dividing line because soda choices are closely tied to people’s personal identities, memories, and traditions. This emotional attachment to brand loyalty triggers strong reactions beyond the simple product change.
The switch comes as a relief for Diet Coke fans who previously could not get their preferred soda at Costco. For others, it brings a sense of nostalgia, as if an important part of their shopping experience or routine has been restored.
The physical demands of Costco shopping—involving cardio and weight resistance—make a refreshing soft drink like Coca-Cola (especially Diet Coke) feel essential for energy and comfort during the experience. This further increases the significance of the soda choice.
The transition to Coca-Cola products began rolling out in early July 2025, with new signage showing Costco Wholesale stores serving Coca-Cola products in their food courts as of July 19, 2025.
However, not everyone is pleased with the change. Some Costco members have expressed dissatisfaction, stating that "Pepsi tastes like flat Coca-Cola" and "Hot dogs don't taste the same anymore without Pepsi." The debate between Coke and Pepsi is reminiscent of other cultural dividing lines, such as Yankees vs. Red Sox or Apple vs. PC.
In addition to the soda switch, Costco has unveiled a major perk that has caused shoppers to race to upgrade their memberships. Details about this perk were not specified in the article.
The stocks of COST (Costco Wholesale Corp.), PEP (PepsiCo Inc.), and KO (The Coca-Cola Co.) had last prices of 991.14, 151.82, and 70.69 respectively, with COST showing a 1.05% increase and KO showing a 0.76% increase.
Coca-Cola chairman and CEO James Quincey discussed the updated recipe on FOX Business, adding to the anticipation surrounding the change. As the dust settles, it remains to be seen how the Costco community will adapt to the new soda choices in their food courts.
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