Comedian Krushna Abhishek officially appointed as the endorser for Rush, a product line by Hike.

Chalo Jeet Ki Chaal: A Bollywood-style Blast of Fun and Skill in India's Gaming Scene!

Get ready to gear up for a rollercoaster ride of laughter, hustle, and strategic gameplay! The hottest name in casual gaming, Rush, partnered with none other than the one-and-only Krushna Abhishek, has launched its explosive new campaign, #ChaloJeetKiChaal!

Brace yourself for five weeks of non-stop entertainment as the campaign unfolds on your TV screens, radio waves, and digital platforms. From June 10th, 2025, this thrilling ride will capture the hearts of over 20 million gaming enthusiasts across India's rapidly growing Hindi-speaking markets!

The joy ride is all about celebrating everyday heroes; the ones who dodge life's curveballs with finesse, turn obstacles into victories, and seize the day with bold moves and wit! Krushna Abhishek, the vivacious king of comedy, brings his infectious energy, quick-witted charm, and streetwise humor to the spotlight as he embodies the spirit of Bharat - a resilient, relatable, and fiercely competitive force to be reckoned with!

Kickstart Your Adventure!

Tune in and witness the magic unfold as Rush's flagship game, Ludo, takes center stage in an epic showdown of strategy, skill, and luck. With Rush's unwavering commitment to fair play and its player-first approach, gaming success is all about earning your wins through skill and strategy, not just relying on blind luck!

The Krushna Abhishek Advantage:

Rush has taken its campaign to the next level, leveraging the star power of Krushna Abhishek and a host of other popular influencers like Manisha Rani, Sunny Singh, and Nitish Rana. By integrating these celebrities into high-impact performance marketing campaigns and targeted vernacular campaigns, Rush generates omnichannel visibility and strikes a chord with its Tier 2 and Tier 3 city audience.

And that's not all! Rush is not just delivering nail-biting gameplay; they're also igniting the competitive spirit among players through in-app and social media contests! So, dust off those strategic skills, and let the games begin!

Win Big with Leedo Champions League!

Get ready for the ultimate showdown of Indian gaming champions as you compete in the Leedo Champions League, Rush Ludo's flagship tournament! With attractive cash prizes, gadgets, and vehicles up for grabs, you could be just a win away from living the high life! With Rush Ludo’s promise of skill-based play and real-world rewards, every victory is your hard-earned triumph!

As India's real-money gaming industry continues to evolve, one thing is clear: skill and strategy rule the day, and Rush is at the forefront of this revolution. With its focus on inclusivity, transparency, and unparalleled fun, Rush is redefining the gaming scene in India, one champion at a time!

So, gear up, gaming community! The countdown has begun. Join #ChaloJeetKiChaal, and seize your chance to be part of India's gaming revolution! Stay tuned to our website's Magazine for the latest updates on the poker and real-money gaming world!

Roy D'SilvaA published author and seasoned journalist, Roy D’Silva has delved into various beats during his decade-long career, including Bollywood, OTT, and now gaming. A passionate cyclist and documentary enthusiast, Roy is on a mission to be in the spotlight, right in the center of the next big story in the gaming world!

Comedian Krushna Abhishek officially appointed as the endorser for Rush, a product line by Hike.