City keys handed over: NBA star Shai Gilgeous-Alexander receives key to Hamilton from local authorities
On August 7, 2025, Hamilton Stadium played host to a momentous occasion - "Shai Rally Day," a public event celebrating the achievements of local NBA superstar Shai Gilgeous-Alexander. The day marked the naming of a street in his hometown, the presentation of the key to the city, and a heartfelt reunion for the basketball phenom.
Key to the City and Street Naming
Mayor Andrea Horwath presented Shai Gilgeous-Alexander with the key to the city, recognizing his historic 2024-25 NBA season. This season saw him win the NBA MVP, NBA Championship, NBA Finals MVP, and league scoring title[1][2][3][4]. In addition, it was announced that a street along Mohawk Road, the neighbourhood where he grew up, will be named "Shai Gilgeous-Alexander Way." Commemorative street signs are set to be installed[1].
A Public Rally Filled with Emotion
Returning to his hometown, Shai Gilgeous-Alexander was overwhelmed by the sea of people, many wearing his jersey[6]. Ron Foxcroft, a longtime basketball official, presented him with a gold basketball at the rally, while Rowan Barrett, the executive vice-president and general manager of Canada's national men's team, spoke about his accomplishments[2].
A Significant Step for Converse Basketball
Off the court, Shai Gilgeous-Alexander has made a significant impact as well. He recently signed a multi-year extension with Converse, becoming the creative director of Converse Basketball. The deal is reportedly worth $15 million annually[5].
Inspiring the Community
This hometown celebration aims to inspire the community, showcasing Shai Gilgeous-Alexander's rise from not making his high school basketball team in the ninth grade[7] to becoming one of the highest-paid players in the NBA, with a four-year, US$285-million extension with the Oklahoma City Thunder, making him the highest-paid player on an annual salary basis[1].
Shai Gilgeous-Alexander wore a Ticats short with his number during the rally, further cementing his connection to his hometown[3]. The event was a testament to his athletic excellence and his deep connection to Hamilton[1][2][3][4][5].
[1] Hamilton Spectator [2] Toronto Star [3] CBC News [4] The Globe and Mail [5] ESPN [6] Sports Illustrated [7] The Athletic
- Shai Gilgeous-Alexander, the NBA MVP, NBA Champion, and NBA Finals MVP, was celebrated at "Shai Rally Day" in his hometown, where he received the key to the city and it was announced that a street along Mohawk Road will be named "Shai Gilgeous-Alexander Way."
- Despite his successful NBA career, Shai Gilgeous-Alexander has not forgotten his roots in basketball, as evident by his recent multi-year extension with Converse, where he serves as the creative director of Converse Basketball.
