Celebrity Culture: From Cleopatra to Cancel Culture
Celebrity culture, a phenomenon tracing back to ancient times, has evolved significantly with mass media, Hollywood's rise, and the digital age. Today, social media algorithms and reality TV shape stars, while 'cancel culture' swiftly impacts their status.
In ancient civilizations, notable figures like Cleopatra or Julius Caesar held celebrity-like status. However, the concept of modern celebrity emerged in the 19th century with mass media, allowing more people to access and engage with famous figures.
The 20th century saw Hollywood's rise, which played a pivotal role in shaping modern celebrity culture. Stars like Marilyn Monroe and Elvis Presley became global icons, their lives and careers closely followed by the public.
The digital age, beginning with the internet's advent in the late 20th century, brought further changes. Social media platforms like Twitter and Instagram have revolutionized celebrity creation and consumption. Algorithms influence who gains fame and how quickly, while reality TV shows like 'Big Brother' and 'Love Island' create instant celebrities.
Today, 'cancel culture' looms large. Public figures can face swift backlash and loss of status due to perceived transgressions, with social media playing a significant role in amplifying these reactions. Meanwhile, many digital celebrities have ventured into entrepreneurship, launching their own brands and businesses.
From ancient civilizations to the digital age, celebrity culture has continually evolved. Today, it's shaped by algorithms, reality TV, and 'cancel culture'. As society changes, so too will the nature of fame and celebrity.