Canadian Advertising Dominated by Rethink's Triumph
Independent Canadian agency Rethink made a bold move three years ago, setting a goal to win gold in three categories of the prestigious Canadian magazine Strategy's Agency of the Year honors. This ambitious goal encompassed the design, digital, and overall Agency of the Year awards.
The agency, led by creative chief Aaron Starkman and his colleagues, started making strides towards this goal from the very beginning. In the first year, Rethink won two gold awards and one silver in the Agency of the Year honors. The following year, they continued their success, winning a total of four gold awards and two silver awards.
Despite coming close in the first and second years, Rethink has not yet achieved its goal of winning gold in all three categories. However, their consistent success and close calls in the Agency of the Year honors show that they are a strong contender for the top spot in all three categories in future years.
The Agency of the Year honors is a highly competitive awards program in the Canadian advertising industry. Winning these awards is a testament to a company's excellence in design and digital work. Rethink's ongoing commitment to excellence is evident in their consistent success in the Agency of the Year honors over the past two years.
In 2019, Rethink achieved a significant milestone when they won the Gold award in the Agency of the Year category, along with Gold in Design and Silver in Digital categories. This recognition showcases their multi-disciplinary strength and creative leadership in the Canadian market.
While the precise number of years it took Rethink to achieve this honor is not provided, it is clear that their determination and persistence have played a crucial role in their success. The agency's ambition and drive to excel in the advertising industry are evident in their continuous pursuit of gold in multiple categories of the Agency of the Year honors.
In conclusion, Rethink's 2019 recognition included the Gold award in the Agency of the Year category, along with Gold in Design and Silver in Digital categories. This achievement is a testament to the agency's excellence in creativity and design, recognized by Strategy's honors that year. Despite not yet achieving their goal of winning gold in all three categories, Rethink's consistent success and close calls in the Agency of the Year honors demonstrate their potential to claim the top spot in all three categories in future years.
- Rethink, in the year 2019, accomplished a significant feat by winning not just the Gold award in the highly competitive Agency of the Year category, but also Gold in Design and Silver in Digital categories.
- The agency's populace culture allure, epitomized by their multi-disciplinary strength, along with their creativity and design leadership, has earned them recognition and admiration from celebrities and enthusiasts alike in the entertainment realm.
