Borussia Dortmund Cooperation Impact on 'FIFA Rivals' Game Participants
Borussia Dortmund and FIFA Rivals have announced a groundbreaking multi-year partnership, marking a significant step for the digital football game. The collaboration aims to create a unique bridge between the digital and real worlds, according to Carsten Cramer, Managing Director of Borussia Dortmund [1].
As part of the agreement, FIFA Rivals will introduce exclusive Borussia Dortmund player cards featuring first-team players such as Karim Adeyemi, Serhou Guirassy, Nico Schlotterbeck, and Gregor Kobel [1]. Additionally, fans can collect Dortmund-themed kits, emblems, and other digital items starting from August 2025, enhancing customization and gameplay experience [1].
The partnership will also result in custom in-game events, major giveaways, branded content, and community activations [1]. FIFA Rivals is hosting in-game giveaways and challenges offering rewards such as Borussia Dortmund digital collectibles, matchday tickets, and physical club merchandise [1].
Furthermore, the collaboration includes planned real-world fan events and activations, including activities at Borussia Dortmund’s official fan center, FanWelt, to deepen fan engagement outside the game [1].
Mythical Games, the developer of FIFA Rivals, is working to bring trading of NFTs directly into the game itself [2]. In-game assets in FIFA Rivals are minted as NFTs on Mythos Chain, a Polkadot-powered gaming network [2].
Nate Nesbitt, Head of Communications at Mythical Games, stated that partnering with Borussia Dortmund is a significant moment for FIFA Rivals and the broader vision at Mythical [6]. Mythical Games has seen over 1 million downloads of FIFA Rivals since its June launch [7].
Participants can win 2 tickets to BVB v Union Berlin next week by following @FIFARivals, retweeting and liking a post, and tagging who they’d take [5]. The giveaway is open to participants in Germany, but travel is not included [5].
The giveaway week happening in FIFA Rivals through August 24 offers free Borussia Dortmund player card packs to all users who log in daily during the promotional period. Black & Yellow Week is happening in FIFA Rivals, offering a daily BVB player in the in-game store [8].
The collaboration between FIFA Rivals and Borussia Dortmund is set to expand the game's presence in European football markets during the 2025/26 season [1][3][4].
[1] - https://www.borussia.de/news/borussia-dortmund-und-fifa-rivals-machen-partnerschaft-fuer-mehrjahres-zusammenarbeit-1911412
[2] - https://www.mythicalgames.com/
[3] - https://www.mythicalgames.com/news/fifa-rivals-partners-with-borussia-dortmund
[4] - https://www.sportspro.co.uk/news/borussia-dortmund-partners-with-fifa-rivals-for-multi-year-deal/
[5] - https://twitter.com/FIFARivals/status/1553905618242925568
[6] - https://www.gamesindustry.biz/articles/2022-08-03-mythical-games-signs-first-official-club-partnership-with-borussia-dortmund
[7] - https://www.gamesindustry.biz/articles/2022-06-28-mythical-games-says-fifa-rivals-has-seen-over-1-million-downloads-since-launch
[8] - https://www.fifarivals.com/news/fifa-rivals-black-yellow-week-begins-today
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