Bisleri partners with GMR Rugby Premier League, taking on the role of the league's official hydration provider.
Rugby Meets Fitness: Bisleri Cements Its Role as the GMR Rugby Premier League's Official Hydration Partner
It's game on! The first-ever GMR Rugby Premier League (RPL) is upon us, bringing together six city-based teams: Banglore Brute Beasts, Chennai Charges, Delhi Grit, Hyderabad Hounds, Kalinga Jaguars, and Mumbai Thunderbolts. This groundbreaking Rugby 7s competition, starting June 15, 2025, at the Andheri Sports Complex in Mumbai, promises electrifying action for the next 15 days, featuring a whopping 34 matches [1][2][3].
Stepping up to the plate is India's premiere packaged drinking water brand, Bisleri International. Proudly selected as the RPL's Official Hydration Partner, Bisleri has shown its dedication to encouraging athletic excellence and nurturing healthy lifestyles through sports [3]. Tushar Malhotra, Director of Sales & Marketing at Bisleri International Pvt. Ltd., expresses his enthusiasm, stating, "We're super stoked to join forces with the inspiring GMR Rugby Premier League! This collaboration lands perfectly in our sports marketing program, which currently boasts a whopping 56 partnerships across the sports spectrum. Through RPL, we're ecstatic to champion some of the world's brightest rugby athletes with our top-notch hydration solutions, all while creating engaging content and unforgettable experiences for sports enthusiasts worldwide" [3].
Satyam Trivedi, Chief Executive Officer of GMR Sports, echoes the sentiment, stating, "We're pumped to welcome Bisleri International as our Official Hydration Partner. Hydration is key for peak athletic performance, and Bisleri's sterling reputation for premium quality synchs ideally with our dedication to offering world-class facilities and experiences to both players and the passionate fans of rugby. Here's to the creative possibilities this partnership presents" [3].
With RPL airing live on the much-loved JioHotstar, rugby action will be just a screen away for fans across the nation.
Established in 1965, Bisleri International Pvt Ltd. has become a household name in India, boasting a dizzying array of premium beverages. Focusing heavily on quality, Bisleri undergoes 114 rigorous tests and a massive 10-stage purification process to provide consumers with only the purest, healthiest water. Driven by its core values, Bisleri International has 128 operational plants and distribution networks spread across India and the UAE, ensuring customers receive their trusted brand through a robust distributor network of over 6,000 and 7,500 distribution trucks [1].
Bisleri offers a range of thirst-quenching hydration options, including the famed Bisleri Mineral Water, loaded with wellness, trust, and purity. The brand also appeals to daily health seekers with Vedica Himalayan Spring Water. If you're craving a little fizz, don't forget Bisleri's wide range of carbonated delights, available in several tantalizing flavors like Limonata, Spyci Jeera Rev, and Pop. Experience the joy of delivering Bisleri to your doorstep by visiting Bisleri@Doorstep, Bisleri's convenient e-commerce platform.
Bisleri International lives and breathes sustainability, unveiling Sustainability 2.0 with Bisleri Greener Promise. Dedicated to fostering a greener future, the program encompasses initiatives in recycling, water conservation, and sustainability [2]. For more information about Bisleri International, Bisleri's people, brands, and sustainability initiatives, be sure to check out www.bisleri.com.
[1] "Bisleri International Partners with GMR Rugby Premier League" - Business Standard News[2] "Bisleri Sustainability 2.0 - Committed to Greener Future" - Dasvidaniya.com[3] "Hydrate Rugby Stars with Bisleri: GMR Rugby Premier League Inaugural Season Kicks Off" - Indian Express News
Bisleri International, the premier packaged drinking water brand, expands its sports marketing program by partnering with the GMR Rugby Premier League, showcasing its commitment to athletic excellence and healthy lifestyles. Beyond sports, Bisleri also operates sustainability initiatives under the banner of Bisleri Greener Promise, aiming for a greener future through recycling, water conservation, and other sustainability efforts.
