Beyoncé's fresh Levi's denim commercial getting the buzz going among her fans
Beyoncé Hints at Rock-Themed "Act III" Album in New Levi's Ad
Beyoncé has sent fans into a frenzy with her latest video collaboration with Levi's, which strongly suggests that her upcoming "Act III" album will be a rock-themed project.
The video, titled "Chapter 4: The Denim Cowboy," posted on Monday, features Beyoncé portraying a pool shark and wearing "denim on denim" outfits that resemble those worn by the late rocker Tina Turner during her "Cowboy Carter Tour."
Notably, Beyoncé is seen driving off on a motorcycle at the end of the video, a transition fans interpret as symbolizing a shift towards rock music. This imagery ties back to Beyoncé's "Cowboy Carter" persona, further fueling the rock album theory.
The video also pays homage to a lyric in Beyoncé's titular Levi's song, adding another layer to the speculation.
Beyoncé's styling and visuals in the video, including rock-associated fashion like mullets and darker tones, have been seen in past editorials, such as a 2022 British Vogue cover where the motorcycle motif first appeared.
Moreover, during her "Cowboy Carter" tour, references to rock and roll icons and styling led fans to speculate that the next musical act would pivot to rock. This theory is further supported by Beyoncé's public homage to rock legends like Prince, Betty Davis, Little Richard, and Chuck Berry.
Given that "Act I" was themed around disco and dance music, and "Act II" was a country crossover, fans anticipate "Act III" as a rock chapter to complete the trilogy.
While an official release date for "Act III" has not been announced, fans expect an official announcement or release near Beyoncé’s birthday in early September 2025, possibly signaling the launch of Act III and coinciding with her 44th birthday.
The collaboration between Beyoncé and Levi's is a new one, implying it's not a continuation of a previous partnership. The video, a lavish music video-style ad for the new collaboration, is likely to garner significant attention from Beyoncé's fan base, known as the Beyhive.
As fans eagerly await official confirmation, the accumulation of clues in promotional material, public tributes, styling choices, and fan interpretations make the rock-themed Act III a widely anticipated and well-supported theory in the fanbase and media.
Fans are intrigued by Beyoncé's rock-themed "Act III" album, as suggested by her latest Levi's video collaboration, where she portrays a pool shark donning denim outfits similar to Tina Turner's during her "Cowboy Carter Tour." Fans also note the motorcycle motif and rock-associated fashion, which have appeared in past editorials and were seen during her "Cowboy Carter" tour. Given the themes of her previous albums, fans anticipate "Act III" as a rock chapter to complete the trilogy.