Betting platform Bally Bet commences operations in Maryland
🎲💥 Bally Bet Hits Maryland's Sports Betting Scene 💥🎲
Monday saw the grand entry of Bally Bet into Maryland's buzzing sports betting realm. The sports betting app, fresh from its launch in Massachusetts, has now forayed into nine states, including Arizona, New York, Ohio, and Virginia.
Although Bally Bet has expanded its horizons, its sports wagering future is shrouded in uncertainty. The operator has struggled to grab a significant chunk of the market in the states it operates. For instance, it finds itself among the bottom three sports betting operators in New York, and it's a long shot for Bally Bet to dethrone juggernauts like DraftKings and FanDuel in Maryland.
Last week, news broke that Standard General agreed to buy Bally's. However, the deal's implications for Bally's online sports betting operation remain uncertain.
Maryland's Sports Betting Shake-up
The summer months have seen a flurry of activity in Maryland's sports betting arena as several operators join the fold.
Veterans Services Corporation took the plunge in early July, but its betting app is facing an uphill battle in a market ruled by DraftKings and FanDuel. Critics point to the app's bewildering user interface and questionable odds as reasons for its struggle to gain traction.
Betr, another operator grappling with market share in states where it operates, is expected to make an impression in Maryland soon. The operator cleared several regulatory hurdles in the state and is almost ready for a launch, even though an official go-live date hasn't been announced yet.
Meanwhile, SuperBook Sports is bidding adieu to Maryland after a disappointing financial run. The operator garnered barely $500,000 in sports betting handle in June, ranking it second-lowest among Maryland's mobile betting apps. Despite a marketing partnership with the Baltimore Orioles, SuperBook failed to gain momentum in the state.
In response, SuperBook is shutting down its online sports betting operations across the U.S., focusing instead on its retail locations in Nevada.
Keep an eye on Maryland's sports betting scene as more operators scramble to grab a piece of the pie while others call it quits! 🔜🏆🎲
- Bally Bet's sports betting app, now operating in nine states, is entering Maryland's sports-betting scene, hoping to improve its market share and challenge operators like DraftKings and FanDuel.
- Betr, facing a similar struggle, is optimistically expected to make an impact on Maryland's sports-betting market soon, although a specific launch date has yet to be announced.
- SuperBook Sports, struggling financially in Maryland, decided to shut down its online sports-betting operations, focusing instead on its retail locations in Nevada.