Appointment of Maijang Mpherwane as Executive for Video Entertainment in SABC Group
A New Era for South African Broadcasting: Maijang Mpherwane Takes the Helm at SABC
In a significant move for the South African Broadcasting Corporation (SABC), Mr. Maijang Mpherwane has been appointed as Group Executive: Video Entertainment, effective from August 1, 2025 [1][3][4]. Mpherwane, a seasoned broadcaster and media executive, brings a wealth of experience and expertise to the role.
Mpherwane's career in the media industry spans over two decades, with a notable tenure at the SABC where he held several senior positions, including Commissioning Editor, Assistant Programmes Manager for SABC 1, Head of SABC 1, and General Manager for General Entertainment Channels [1]. During his time at the SABC, he played a crucial role in launching flagship South African TV productions like Uzalo and Skeem Saam, which have significantly boosted local content and ratings [1]. Under his leadership, SABC 1 regained its position as South Africa's most-watched television channel, demonstrating his strategic impact on programming and audience growth [1].
Beyond the SABC, Mpherwane served as Head of the Media and Audio-Visual Strategic Business Unit at the Industrial Development Corporation (IDC). Here, he gained valuable experience in media investment and strategic business development linked to the broader audiovisual sector [1][3]. Notable projects under his management include Cape Town Film Studios and CNBC Africa.
Mpherwane's educational background includes a BA in Dramatic Art from the University of the Witwatersrand, a Master of Business Administration (MBA) from the University of Cape Town's Graduate School of Business, and a Postgraduate Diploma in Management Practice [2]. His MBA specialization includes Game Theory, Market Research, and Leadership. He also completed an international exchange program at Duke University's Fuqua School of Business during his MBA [2].
In addition to his role at the SABC, Mpherwane has served on various boards and panels, including as a Council Member for the National Film and Video Foundation (NFVF) from 1 December 2020 to 12 August 2024, and for three years on the Film Incentive Adjudication Panel, overseeing the approval of qualifying local and international productions for the Department's rebate program [2].
Ms Lala Tuku served as Acting Group Executive: Video Entertainment for the past few months, during which time the division successfully launched new titles such as Amalanga Awafani and expanded the general entertainment slate with shows like The Glow Up, Instapreneurs, and B'Dazzled with Bonang [1]. The SABC expresses its gratitude for Tuku's commitment and contribution, as they welcome Mpherwane to lead the division into its next phase.
With his extensive track record in both local and international media, Mpherwane's expertise spans content strategy, media financing, public broadcasting, and regulatory frameworks, making him a key figure in shaping South Africa's media landscape with a focus on innovation and strategic vision for video entertainment [1].
[1] South African Broadcasting Corporation (SABC) press release, August 1, 2025. [2] Personal profile, Mr. Maijang Mpherwane. [3] Industrial Development Corporation (IDC) press release, date unknown. [4] National Film and Video Foundation (NFVF) press release, date unknown.
In his new role as Group Executive: Video Entertainment at the South African Broadcasting Corporation (SABC), Maijang Mpherwane aims to utilize his expertise in content strategy, media financing, public broadcasting, and regulatory frameworks to drive innovation and vision in video entertainment, expanding the opportunities for South African content within movies-and-tv and broader entertainment [1]. As the SABC expresses its gratitude to Lala Tuku for her commitment and contribution in launching new video titles and shows, it looks forward to Mpherwane's leadership in guiding the division into its next phase [1].
