Bringing the Mostro's Wild Side Out to Play at Night!
Amelia Gray spearheads Puma's initiative for the Pelé Yellow Monster model rollout.
Puma's latest move teams up with the famous Amelia Gray, unleashing the fierce spirit of the Mostro sneaker under the cover of night. This kick-ass collaboration gets the Mostro's disruptive vibe pumping as Gray struts her stuff, embodying the Mostro's defiant legacy in a string of gritty, night-time visuals. Shot down city streets bathed in the glow of street lamps, Gray dances through a series of intimate moments that crackle with raw attitude during a steamy night escape, generating an electric rhythm that echoes the shoe's powerful energy.
Gray, who can't get enough of the Mostro's comfort, style, and versatility, says, "It's all about the Mostro for me. It's comfy, it's cool, and it just makes any outfit pop! Its perfect mix of retro and futuristic elements effortlessly elevates any look." Her fearless fashion sense and knack for setting trends perfectly complement the Mostro's role as a trailblazer. The visuals depict Gray testing the limits, forging daring connections with an air of invitation, granting viewers a sneak peek into the nightlife scene.
Originally called the "monster," the Mostro first appeared in 1999, drawing on design elements from 1960s track spikes and 1980s surf shoes. Distinctive features include its signature spiked sole and functional strap closure. On June 5, 2025, the "Pelé Yellow" Mostro makes its global debut on Puma.com, at Puma flagship stores, and via selected retailers, further cementing its legacy among collaborations and limited-edition releases that keep the Mostro in the spotlight.
Who's Amelia Gray?
Amelia Gray is a trendsetter with a knack for unconventional style and bold choices. Her fearless fashion sense and the way she redefines trends make her the perfect spokesperson for the Mostro.
About Puma
Puma is a global athletic and lifestyle brand that has been revolutionizing the sneaker game since 1948. With a strong commitment to innovation, style, and performance, Puma continues to push the boundaries of footwear and apparel design.
Amelia Gray, a trendsetter known for her unconventional style and bold choices, embodies the fashion-and-beauty aspect of the Mostro's defiant legacy in the sports-analysis of Puma's latest collaboration. The Mostro's versatile lifestyle appeal, with comfort, style, and unique design elements, aligns perfectly with Gray's fearless fashion sense.
