Britt Nolan Returns to Leo Burnett with Dual Role
Agency President Britt Nolan of Leo Burnett seeks to foster existing relationships and strengthen connections through creativity.
Britt Nolan, the creative mind behind Allstate's "Mayhem" campaign, has returned to Leo Burnett last July, taking on a significant dual role within the storied Chicago agency.
In this new position, Nolan is partnering with Leo Burnett's CEO, Andrew Swinand, to manage operations for the agency's Chicago office. He is also overseeing a creative agency, with the aim of building on Leo Burnett's creative reputation with long-standing clients while also creating a fresh creative base with new clients.
Nolan's role encompasses both creative and operational aspects, as he is responsible for revamping the agency's creative approach. This includes nurturing client relationships to drive business growth and managing internal teams to ensure the agency's work remains at the forefront of the industry.
Prior to his return to Leo Burnett, Nolan spent two years at DDB as its North America chief creative officer. However, it was at Leo Burnett where he built and solidified his creative reputation.
Despite a lack of detailed public information about Nolan's specific goals and plans at Leo Burnett, it is clear that he is poised to make a significant impact at the agency. The return of such a respected creative leader is sure to generate excitement within the industry and among clients.
As Nolan settles into his new role, it will be interesting to see how he will continue to shape the creative direction of Leo Burnett and drive the agency's success.
In his dual role at Leo Burnett, Britt Nolan plans to build on the agency's creative reputation with long-standing clients and establish a fresh creative base with new clients, aiming to revamp the agency's creative approach and maintain the forefront position in the industry.
Britt Nolan's return to Leo Burnett from DDB and his significant role within the agency is bound to ignite excitement and renewed enthusiasm in the movies-and-tv, entertainment industry, as well as among its clients.
