Advertising visionary Colleen DeCourcy acknowledged for a outstanding career, set to receive the Cannes Lions Lifetime Achievement Award.
Colleen DeCourcy to Receive Prestigious Cannes Lions Award Despite Retirement
Colleen DeCourcy, a trailblazing figure in the advertising industry, is set to receive one of the most significant honours in the field - the Lion of St. Mark award from Cannes Lions. The announcement was made in December, although it will be presented during the upcoming Cannes Lions festival in June.
DeCourcy, who announced her retirement from the industry in December, served as President and Chief Creative Officer (CCO) at Wieden+Kennedy, one of the world's leading advertising agencies. Her tenure at Wieden+Kennedy saw her drive creative leadership at a top global agency, shaping innovative campaigns and brand storytelling.
The Lion of St. Mark is an accolade given annually to someone who has made outstanding contributions to creativity in communications. DeCourcy's influence and impact on the industry have earned her this prestigious award.
Despite retiring from her role at Wieden+Kennedy, DeCourcy will continue to make her mark in the industry. She will serve as jury president for Glass: The Lion for Change at the next Cannes Lions festival. Glass: The Lion for Change is an award that celebrates culture-shifting creativity.
DeCourcy's involvement in the advertising industry extends beyond her role at Wieden+Kennedy. She has held a chief marketer role at Snap (formerly Snapchat), contributing to the marketing and brand direction of a leading technology platform. She has also participated in thought leadership forums, such as speaking at Cannes Lions on topics like "AI and the Future of Creativity" alongside prominent figures in technology and advertising.
As a recipient of the Lion of St. Mark award, DeCourcy joins an esteemed group of creative icons who have made significant contributions to the advertising industry. Her retirement does not diminish her impact; rather, it marks a new chapter in her illustrious career.
References:
- Adweek
- Ad Age
- Campaign US
- Adweek
- Campaign Asia-Pacific
Colleen DeCourcy, post-retirement, has decided to maintain her presence in the industry, serving as jury president for Glass: The Lion for Change at the upcoming Cannes Lions festival, an event celebrating culture-shifting creativity. Additionally, DeCourcy's involvement in shaping the brand storytelling on social media platforms, such as Snap in her former role as a chief marketer, showcases her continued interest in entertainment-driven communications.
