Advertising professional Chaka Sobhani departs from Leo Burnett to assume the role of President and Chief Creative Officer (CCO) at DDB on an international scale.
Fresh Take:
In a sudden turn of events, DDB Worldwide recently announced that Ari Weiss, their global CCO, was departing to launch his own agency. But fear not, as the advertising world welcomes Chaka Sobhani to the fold! Sobhani has been appointed as President and International CCO at DDB Worldwide.
Hailing from Leo Burnett, based in London, this talented creative is no stranger to the limelight. Sobhani will now be reporting to Alex Lubar, DDB Worldwide's global CEO, and collaborating with the global leadership team to further boost the creative prowess of the company.
Prior to gracing DDB's doors, Sobhani held the title of Global CCO at Leo Burnett. Details about her career before that, however, are somewhat scarce in the public records.
Lubar lauded Sobhani as a true leader, acknowledging her ability to inspire and possessing a deep-rooted understanding of the people and clients she works with.
Chaka Sobhani's addition to DDB Worldwide is a significant move that introduces fresh energy and creative vision to propel the company forward.
An intriguing figure in the industry, Sobhani has garnered recognition by being a judge at the prestigious 2025 Cannes Lions and other international advertising awards. Her determined spirit and passion for creativity have led her to the peak of the advertising world.
In a captivating interview for Creative Review, Sobhani revealed her journey into the creative field and the determination that drove her success. With her exceptional creative strategy and insights, Sobhani is poised to make a tremendous impact on the world of advertising—and at DDB Worldwide in particular.
- Chaka Sobhani, previously a Global CCO at Leo Burnett and now the President and International CCO at DDB Worldwide, is set to collaborate with the global leadership team under Alex Lubar, the CEO of DDB Worldwide, in an aim to further strengthen the creative prowess of the company.
- Sobhani's presence at DDB Worldwide is expected to bring fresh energy and creative vision, as she continues to make her mark in a world that includes worldwide entertainment, celebrities, and the advertising industry.
- The unique blend of Sobhani's judging experience at prestigious advertising events like the Cannes Lions, her intriguing career journey, and her resilient spirit demonstrate her dedication to the creative field, positioning her for significant influence not only in the advertising world, but specifically at DDB Worldwide.
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