'Ad under scrutiny for disturbing content: Brand faces backlash over questionable visuals in vitamin promotion'
This brand's new toner ad, unveiled last month on the 30th, has sparked an uproar from internet users following its release. [SCREEN CAPTURE]
Note: A series of questionable adverts have previously stirred controversy:
- Controversial KFC Ad (April 2025) KFC's UK/Ireland advertisement garnered backlash for its depiction of a mock baptism, cannibalism, and idolatry. One Million Moms deemed it as disrespectful to Christianity, leading to demands for its halting[2][5].
- Nike's Marathon Ad (April 2025) Nike faced widespread criticism over their London Marathon billboard, featuring the slogan, "Never again, until next year". Jewish groups criticized this slogan's perceived trivialization of Holocaust remembrance language, prompting an apology[1][3].
- Desigual's "Not a Doll" Ad (April 2025) A Desigual ad, voiced by influencers, titled "Not a Doll", sparked debate for its polarizing approach to challenging norms. Specific criticisms regarding the ad remain unclear from available sources[4].
- MAC Cosmetics' Campaign (Early 2025) While details are scant, discussions on TikTok insinuate MAC's involvement in an ethics-related controversy around the same time as the KFC ad[2].
Warning: This advice applies the general trends observed in controversies surrounding recent advertising campaigns. The accuracy of the specifics of the mentioned controversies may not be completely precise due to the unavailability of some information. It's advised to do additional research for an accurate understanding of the individual incidents.
- The latest toner advertisement from Asiana, currently trending on social media, has echoed the controversy-ridden path trodden by previous business ventures in the industry, such as KFC, Nike, and Desigual.
- With captions like "Pour some culture into your life," it appears the new ad might have inadvertently strayed into the realm of touchy pop-culture subjects, akin to KFC's controversial mock baptism depiction.
- Critics are pointing fingers at Asiana, with opinions divided on whether the footage resembles an advertisement or a satirical take on current pop-culture trends.
- If the backlash from internet users continues to escalate, Asiana might find itself embroiled in a debate similar to the one that ensnared MAC Cosmetics, whose ethics were questioned on TikTok earlier this year.
- In the face of this uproar, the entertainment value of Asiana's latest advertising endeavor seems secondary, as it finds itself scrutinized for its business practices, much like Nike did when their London Marathon ad sparked controversy.
- The new Asiana toner ad's controversial release serves as a timely reminder to advertisers about the delicate line they must walk in an era where an advertisement can go viral as quickly as a vitamin supplement recommendation on social media.
