A Mental Medium for Animals Gathers Testimonials Directly from Horses in Kentucky
A novel approach has been adopted by VisitLEX, the Lexington Convention & Visitors Bureau, in their latest public relations campaign. Dubbed "The Skinny Comes Directly From the Horses' Mouths," the campaign aims to showcase Lexington, self-styled as the "Horse Capital of the World," as a unique tourist destination.
The heart of the campaign revolves around psychic medium Carrie Kenady, who leverages her extrasensory abilities to gather messages from thoroughbred horses residing in Central Kentucky. This two-minute video advertisement, brimming with southern charm and bereft of supernatural excess, has proved captivating.
Carrie Kenady, with her extensive resume consisting of Fright Club on Discovery+ and Ghost Brothers: Haunted Houseguests on Travel Channel, is the central figure in the campaign. By honing her powers to convey messages from deceased equine legends, she provides a novel and quirky perspective on tourist attractions, dining, and overall experiences in Lexington.
The merger of Lexington's equestrian history and southern charm with a touch of the supernatural is expected to attract a diverse audience, appealing to both horse enthusiasts and those seeking unconventional travel experiences. The campaign, using social media, press releases, videos, and possibly live events, serves to highlight Lexington's unique identity, generate media buzz, and engage a broad audience.
Ultimately, "The Skinny Comes Directly From the Horses' Mouths" represents a creative and humorous strategy by VisitLEX to promote Lexington, Kentucky. By blending horse culture, local pride, humor, and a degree of the supernatural, the campaign aims to captivate and entertain prospective visitors.
In the campaign, Carrie Kenady, known for her appearances on 'Fright Club' on Discovery+ and 'Ghost Brothers: Haunted Houseguests' on Travel Channel, may offer insights into entertainment options like movies-and-tv and dining experiences, using her unique ability to relay messages from horses, thus providing a credit for an unforgettable, quirky encounter in Lexington. The innovative approach of blending horse culture, southern charm, humor, and the supernatural is anticipated to attract a wide range of visitors, appealing not only to horse enthusiasts but also to those seeking unconventional entertainment experiences.
