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A different world

A different world

A different world
A different world

Hop on board the future of driving with BMW! In 2025, BMW is revolutionizing their 3 Series and "new class" family with a culmination of thrilling technological advancements. Here's what you can expect:

  1. Panoramic iDrive Infotainment System: Say goodbye to traditional instrument clusters and hello to their rhombus-shaped touchscreen. This new iDrive system lays out six customizable widgets, promising a more interactive and intuitive driving experience.
  2. BMW Curved Display: Get ready for a stunning horizon of digital information with the BMW Curved Display. Horizontally arrayed infotainment screens integrate seamlessly with digital instrument clusters, offering an eye-catching alternative to conventional dashboards.
  3. Head-Up Display (HUD): BMW's HUD is not your average heads-up display. It projects vital information onto the windscreen to keep your eyes on the road while staying informed. The HUD feature is part of the BMW Curved Display system, serving up a modern and engaging driving experience.
  4. Advanced Driver Assistance Systems (ADAS): Put safety first with BMW's ADAS suite, including driver monitoring, safe-exit assistance, and active parking assistance. Drivers can also enjoy extras such as adaptive cruise control, automatic emergency steering, active blind-spot warning, and more to enhance convenience and minimize risks on the road.
  5. Electric Vehicle (EV) Platform: BMW's new EV lineup, including the electric 3 Series, will be based on a dedicated platform boosted by an 800-volt architecture. This upgrade promises quicker DC fast-charging of battery packs, improving range and efficiency for an uninterrupted electric driving experience.
  6. Ambient Lighting and Interaction Bar: BMW keeps the interior luxurious with ambient lighting and its BMW Interaction Bar, featured on the 5 Series. The crystalline surface adds a premium touch, creating an engaging atmosphere for passengers.

Additionally, Volkswagen and Audi are riding the wave of the future by introducing augmented reality head-up displays in their MEB models. Passengers in second-row seats at Audi can also enjoy VR gaming with their Holoride system, which adapts digital content to car movements in real-time. BMW, itself, offers an immersive rear-seat entertainment experience with no need for VR goggles.

So, buckle up and brace yourself for an unmatched driving experience in 2025!

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